Content made to be acted on.
I direct the graphics and video work and run influencer collaborations myself. The content is made for the campaign it goes into, and judged on what it brings in.
- Video
- Photography
- Social posts
- Influencers
Social media marketing in Dubai, judged on results.
Content is easy to make and hard to make useful. A video can look excellent and bring no enquiries, because it was planned as a video and not as part of a campaign.
I plan content from the other end. What should someone do after seeing it? Which platform, which format, which first three seconds? Then the video production, photography and social media content are made to that plan.
Because I run the ads as well, I see what each piece of content brings in. Creative that works is developed further, and creative that does not is replaced. That is the difference between social media management and social media marketing.
What’s included
Video production
Short videos planned for the platform they will run on, from the idea and script to the edit.
Photography
Images of your product, place and people, shot for the formats your ads and pages need.
Social media content
Posts, stories and reels in a consistent style, planned around what you want followers to do.
Creative campaigns
One idea carried across video, stills and ad copy, refreshed in stages as the numbers come in.
Influencer collaborations
Creators chosen for their audience, briefed clearly and managed by me from first message to published post.
The proof
Work I have done, with the record behind each result.
How it runs
Four steps, in order.
- 1
Purpose
What the content has to achieve, for whom, and where it will run.
- 2
Plan
Ideas, scripts and a shot list, agreed before anything is filmed.
- 3
Produce
Filming, photography, design and editing, in the formats each platform needs.
- 4
Publish and learn
Content goes into posts and ads, and the results decide what is made next.
Questions, answered.
Do you offer social media management in Dubai?
Yes, with a condition: the content has a purpose. I plan and produce posts, stories and reels around what you want your audience to do, and report on what they did.
Do you handle video production and photography?
Yes. I direct the work from idea and script to the final edit, in the formats each platform needs, so the same shoot can supply ads, reels and the website.
Do you work with influencers?
Yes. I run influencer collaborations myself: choosing creators whose audience matches yours, briefing them and managing the collaboration through to the published content.
How do you know if content is working?
By what people do after seeing it. In one WhatsApp campaign on this site, refreshing the creative in stages lowered the cost per conversation by 72%. The same reading is applied to every piece.
Other services
- Paid ads and lead generationMeta and Google campaigns, run hands-on, judged on the cost of each enquiry.
- CRM and automationReporting, dashboards and lead capture that follow an enquiry to the sale.
- Websites and e-commerceSites built around the enquiry: story and structure first, then design and build.
- Brand and identityPositioning, logo and visual identity, carried through every page and ad.
- SEO and growthTechnical SEO, search-led pages and AI search readiness, tracked in analytics.